Essential Segmentation Methods for Management Consultants & Business Analysts

If you are participating in a consulting project devoted to Sales & Marketing or Strategy most likely you will have to either do segmentation or analyze existing segments of customers. You will try to achieve it on the basis of internal data, market research as well as other external data. That’s why today we will …

How to prepare for the case interview and get into consulting

Consulting is a great place where you can learn how to understand and improve businesses. This is a pretty useful skill if you want to become later on a manager, a founder, or a CEO. If you get to the level of a badass consultant all of a sudden everything will seem obvious. Nevertheless, it …